To celebrate the premiere of X-Men '97 Season 2, The Syndicate partnered with Marvel Animation to bring the summer of '97 to the streets of New York and Los Angeles, with street teams handing out exclusive premiere swag, including custom water bottles, bumper stickers, hats, and visors, at high-traffic locations across both cities to spark conversation and build buzz on premiere day.

 

I designed the exclusive bumper sticker distributed at the activation, a vibrant design capturing the world of X-Men '97.